Fashion industry always attracted me because of the challenging aesthetics production. I worked for several years for brands and companies producing visual content through editing, soundtrack creation, color grading and post-production.
For this particular one, I was invited by GB65 to do a "in production set video editing", like a live editing, to help find a spontaneous aesthetics during the production day.
A short cut of the fashion film for television.
The idea was to align color palette and visual effects with the directors vision and to build a visual draft of the process. It was a very demanding day of production, but I think the creative freedom makes it worth.
Making of about the production set.